Writing web copy is a lot like learning to play chess. On the surface, it’s pretty simple, but once you scratch the surface, it’s a complex labyrinth. You need a continual stream of fresh content to keep your search rankings up and your audience interested. Are people visiting your website more than once and sticking around to check out your other pages?
Your business needs web copy that takes your target customer profile into account and considers how those prospects will search for your products or services. Do you know how your prospects are searching for your product or service?
The web copy I develop is designed to give you the greatest possible exposure among your target audience, and to help you close sales by communicating with your customers, rather than just throwing words at them. Let’s talk about your company’s website and what you need it to accomplish for you!